Nobu Residences Da Nang - My Khe, Son Tra

Name: Nobu Residences Da Nang
Address: VN

Viet Capital Real Estate (VCRE) / Phoenix Holdings

The tallest building on Da Nang beach and the first Nobu-branded residences in Southeast Asia.

💰 6,14 tỷ – 61,2 tỷ🏢 264 units

A 43-floor Nobu-branded mixed-use tower at the Vo Nguyen Giap / Vo Van Kiet corner on My Khe beach, developed by VCRE and operated by Nobu Hospitality. The 186m fan-shaped tower is the tallest on the Da Nang beachfront, with 264 sea-view residences above a 186-key Nobu Hotel. First Nobu Residences in Southeast Asia.

News & Updates

Da Nang Airport Terminal 2 expansion set to finish late 2026, lifting capacity to 6M pax

Infrastructure · Apr 2026 · domo.vn

Handover target refined to Q2 2027 (previously Q3 2027)

Construction · Apr 2026 · domo.vn

Nobu Danang structural and elevator core works active through December 2025

Construction · Apr 2026 · luxurypropertydanang.com

Da Nang free trade zone formally established for 2026 pilot

Policy · Apr 2026 · vietnam.vn

Nobu Residences Da Nang officially launched sales in March 2025

Market · Apr 2026 · domo.vn

Show all 10 updates

Quick Verdict

6.7

🏠 End-user

Solid

7

📈 Investor

Solid

Balanced for both end-users and investors.

The strongest branded-residence play on Da Nang's beach — no peer at this brand tier. Tradeoff: you're paying 2-3x the local market for the Nobu name on a 50-year leasehold, and returns depend on Nobu Hotel's rental pool execution.

Is this a good deal?

Project	Price	Distance
Nobu Residences Da Nang	187,2 triệu/m²	—
The Filmore Da Nang (Han Riverfront)	100-150M VND/m²	Han River view, CBD-adjacent, 50-year leasehold
Sun Cosmo Residence Da Nang	80-120M VND/m²	Han River / Tien Son Bridge area, Sun Group brand
Hoiana Residences (south of Da Nang)	90-140M VND/m²	Integrated resort city, further from CBD, mixed leasehold

Score Breakdown

🏠 End-user

Risks

6.2

Value for money

5.5

Livability & family fit

6.2

Location & connectivity

7.5

Legal confidence

6

Quality & amenities

9

Why the scores differ

End-user: Mixed project for owner-occupiers: exceptional amenities and beachfront location, but 2-3x market pricing, 50-year leasehold, hotel-led governance, and a transient hospitality-dominated community reduce everyday livability and value.

Investor: Solid but not exceptional investor case: unique branded beachfront with strong rental program via Nobu Hotel, but leasehold structure, narrow HNW/foreign buyer pool, and single-tower concentration limit appreciation and liquidity upside.

Price & Market

Current Market Price

187,2 triệu/m²

📈 +1% since launch

Unit price	6,14 tỷ – 61,2 tỷ
Launch price	185 triệu/m²

•🟢 Construction on schedule — Newtecons confirmed as main contractor with core structural and elevator works active through late 2025.
•🟢 No direct peer at this brand tier on Da Nang's beachfront — first Nobu Residences in Southeast Asia.
•🟡 VCRE guarantees 6% rental yield in years 1-2, then 40% gross revenue share — attractive for hands-off investors but ties liquidity to hotel performance.
•🔴 50-year leasehold only — unsuitable for buyers seeking long-term freehold asset transfer.
•🟡 Priced 2-3x the Da Nang beachfront average — premium is for the Nobu brand and Nobu-operated rental pool, not square-metre economics.

Should you buy here?

Best for:

✓Second-home buyers wanting a lock-up-and-leave branded beach residence
✓HNW buyers from Hanoi or Saigon seeking hotel-level service at home
✓Foreign owners using the 50-year leasehold quota

Not ideal for:

✗Local families wanting a permanent-resident neighborhood
✗Value buyers — pricing is 2-3x the Da Nang average
✗Freehold-only buyers — stock is 50-year leasehold
✗Families needing on-site schools, kids pool, or large green space

Market Trends

↑ Up 1% since launch (185 triệu → 187,2 triệu/m²)

185 triệu/m² → 187,2 triệu/m²

Prices increased from 185 triệu → 187,2 triệu/m²

Prices have held firm since the March 2025 launch — VCRE has shown no public discounts, signalling confidence in brand absorption ahead of the Q2 2027 handover window.

Pros & Cons

Pros

✓Beachfront on My Khe — walk to sand
✓First Nobu brand operator in SE Asia
✓Tallest tower on Da Nang beachfront
✓15 min to Da Nang airport
✓Strong rental program via Nobu Hotel

Cons

✗50-year leasehold, not freehold
✗Priced 2-3x Da Nang average
✗Tourist traffic on Vo Nguyen Giap
✗Hotel governance, not owner-led

Unit Types

Studio

0 Beds · 1 Baths · 38.5–43 m²

Singles & couples

1BR

1 Beds · 1 Baths · 60.4–66 m²

Singles & couples

2BR

2 Beds · 2 Baths · 101.6–114 m²

Young families

3BR Dual Key

3 Beds · 3 Baths · 145–155.1 m²

Growing families

Sky Villa

3 Beds · 4 Baths · 254.4–425 m²

Growing families

Project Details

Developer	Viet Capital Real Estate (VCRE) / Phoenix Holdings
Total Units	264
Towers	1

Legal Information

Launch Date	2025-03
Handover	2027-Q2
Construction Permit	approved
Pink Book	not_issued
Legal Notes	Foreign-ownership units on a 50-year leasehold renewable per Vietnam law. Hotel-residence structure — residential block sits above the Nobu Hotel on the same title, so HOA governance and shared-facility rules lean toward the hotel operator rather than a standard apartment committee. VCRE contractual rental guarantee: 6% annual yield in years 1-2, transitioning to 40% gross revenue share from year 3.

Amenities

👨‍👩‍👧 Family: Not a family-first project — no on-site school, no large park, no kids pool. Expect second-home and long-stay families rather than a permanent-resident community.

🏋️ Fitness: Sky Gym, dedicated wellness & retreat floor, and the Katamochi heated sky pool cover a full hotel-grade fitness stack — plus My Khe beach at the doorstep for open-water swimming.

🏖️ Lifestyle: Nobu Restaurant on the 43rd floor, Tsukimidai rooftop sky bar, Taste of Asia restaurant, lobby lounge, and a beach club put dining and hospitality on-site at Nobu-operator standard.

🛒 Convenience: 24/7 concierge, valet, Nobu-run services, full basement parking, and shuttle transport cover day-to-day logistics. Lotte Mart is 4.5km away for bulk shopping.

🔒 Security🅿️ Car Parking🚌 Shuttle Bus🏍️ Motorbike Parking

Location & Commute

Nobu Residences Da Nang

10 min

CBD

15 min

Airport

CBD (peak)	12-15 min peak
CBD (off-peak)	8-10 min off-peak
CBD (motorbike)	10 min by motorbike
Airport (peak)	18-20 min peak
Airport (off-peak)	12-15 min off-peak

🚇

Metro

No metro in Da Nang

🛍️

Mall

Lotte Mart Da Nang 4.5km

🏫

Schools

3 nearby

🏥

Hospitals

3 nearby

Major Roads

Vo Nguyen GiapVo Van KietNgo Quyen

🔇 Moderate Noise🌊 Low Flood✈️ No Flight Path🛣️ Not Near Highway🏠 High Airbnb

A mix of international second-home buyers, Hanoi and Saigon HNW owners, and long-stay hospitality guests. Expect low permanent-resident density — most units will run as serviced rentals via the Nobu program rather than family homes.

🏫 International Schools

•Singapore International School Da Nang
•Sky-Line International School

🏥 Hospitals

•Vinmec Da Nang International Hospital
•Family Hospital Da Nang

Things to consider (not deal breakers)

⚠️ Traffic

Vo Nguyen Giap gets congested during summer peak tourism. The Son Tra peninsula has one main access ...

Vo Nguyen Giap gets congested during summer peak tourism. The Son Tra peninsula has one main access road, so holiday weekends slow to a crawl.

→ Position residences to exit via Vo Van Kiet inland rather than coastal Vo Nguyen Giap during tourist peaks.

🌊 Flood Risk

Son Tra beach frontage is well above sea-level and has not historically flooded, but central Da Nang...

Son Tra beach frontage is well above sea-level and has not historically flooded, but central Da Nang saw record flooding in 2022 — the coastal strip held up, the inner districts did not.

→ Beachfront elevation and podium design place living floors well above any plausible coastal-surge scenario.

🚧 Construction

Near active construction sites

Tower Status

Nobu Tower (43 floors)

Single tower of 264 sea-view units above the 186-key Nobu Hotel. Priced at a brand premium with full furniture package included; Sky Villa inventory is nearly sold through.

Growth Catalysts

🚧Da Nang coastal highway Lien Chieu port expansion (2028)
🚀Da Nang free trade zone designation (2027)
🚀Da Nang International Airport Terminal 3 expansion (2030)
🚀Son Tra peninsula tourism master plan upgrade (2028)